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  • Writer's pictureNatalie Lifson

Streaming Glossary

Natalie Lifson (Executive Assistant & Agent Trainee, Buchwald ; Co-Editor-in-Chief, The Hollywood Assistant)


  1. FAST - Free, Ad-Supported Television: “Free, ad-supported television is a form of streaming that delivers programming similar to cable, satellite or traditional TV. You can view FAST TV content on virtually any device at no cost; the only tradeoff is that you have to watch commercials.”

  2. CTV - Connected TV: “CTV is an internet-connected device a customer uses to watch TV/video content online. It could be a smart TV, gaming console, or some other sort of internet-connected device. The device may be used to stream OTT content, but the two terms are not interchangeable.”

  3. OTT - Over-the-top: “Over-the-top (OTT) is the delivery of TV/video content directly from the internet. Users don’t have to subscribe to a traditional cable or satellite provider to access this content; they can watch this content on various devices—tablet, phone, laptop/desktop, television, etc.”

  4. Linear TV: “Linear TV refers to a classic system when a viewer watches a scheduled TV program when it airs on its original channel. The viewer can watch content through an antenna or by paying for a cable or satellite subscription.”

  5. Premium Content: “Premium content is a type of digital content that requires some sort of payment to access.”

  6. Cord-Cutting“the growing trend of customers canceling their traditional cable and satellite subscriptions in favor of only using these streaming or VOD formats.”

  7. VOD - Video on-Demand: “a technology that permits users to watch television shows, movies and other video content at any time, instead of watching at times prescribed by a broadcast television channel or cable TV service.”

  8. SVOD - Subscription Video on-Demand: “a model of media distribution where consumers pay a recurring fee to gain unlimited access to a streaming platform’s content library, ranging from films to TV shows.”

  9. AVOD - Advertising Video On Demand: “a media distribution model that provides free or reduced-cost streaming services to viewers, who in return are shown advertisements during their viewing experience.”

  10. OEM - Original Equipment Manufacturer: “a company whose goods are used as components in the products of another company.” 

  11. UGC - User Generated Content: "refers to any type of content that is created and shared by users, rather than by brands or companies. This can include text, photos, videos, and other forms of media."

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